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多媒體與行動商務學系
多媒體系
曾繁鎮
曾繁鎮 --- 專任副教授
 
 
 
姓           名 曾繁鎮
職           稱 專任副教授
學           歷
  • 國立台灣大學資訊工程博士
  • 國立台灣大學電機研究所碩士
  • 國立台灣大學電機系學士
專           長
  • Electronic Commerce(電子商務)
  • Online Consumer Behavior(線上消費者行為)
  • Internet Marketing(網路行銷)
  • Data Mining(資料探勘)
  • Information Economy(資訊經濟)
經           歷
  • 聯華電子 C&C 事業部產品企劃
  • 英商太古集團標達公司服務副理
  • 開南大學 資訊及電子商務學系暨研究所 系主任暨所長
教 授 課 程
  • 資料庫管理
  • 系統分析與設計
  • 電子商務
最 新 著 作 期刊:
    1. Tseng, F.-C., & Teng, C.-I., “Antecedents for user intention to adopt another auction site”, Internet Research,Vol.24,No.1,2014
    2. Ching-I Teng, Fan-Chen Tseng (曾繁鎮), Y.-S. Chen, and S. Wu., “Online Gaming Misbehaviors and Their Adverse Impact on Other Gamers”, Online Information Review,Vol.36,No.3,pp.342-358,2012
    3. Fan-Chen Tseng (曾繁鎮) and Ching-I Teng, “An Empirical Investigation into the Sources of Customer Dissatisfaction with Online Games”, International Journal of E-Business Research,Vol.7,No.4,pp.17-30,2011
    4. Fan-Chen Tseng (曾繁鎮), “Segmenting Online Gamers by Motivation”, Expert Systems With Applications,Vol.38,No.6,pp.7693-7697,2011
    5. Fan-Chen Tseng (曾繁鎮) and Andy K. C. Wang, “Compatibility Strategies for an Asymmetric Duopoly Considering Network Effects and Market Shares”, International Journal of Innovation and Technology Management,Vol.8,No.4,pp.615-634,2011
    6. Fan-Chen Tseng (曾繁鎮), “To Bid or to Buy? Online Shoppers’ Preferences for Online Purchasing Channels”, International Journal of E-Business Research,Vol.6,No.2,pp.1-20,2010
    7. Ching-I Teng, Fan-Chen Tseng, and D. M. Chiang, “Triggering and Collapsing Points for Replacing Technologies with Network Effects and Multiple Adoption”, International Journal of Information Systems for Logistics and Management,Vol.5,No.1,pp.1-10,2009
    8. Fan-Chen Tseng, Ching-I Teng, and David M. Chiang, “Delivering Superior Customer Perceived Value in the Context of Network Effects”, the International Journal of E-Business Research (IJEBR),Vol.3,No.1,pp.41-50,2007
    9. Fan-Chen Tseng and Ching-I Teng, “Estimating Potential Network Sizes in Markets Characterized by Three Types of Network Effects”, 電子商務研究 (Electronic Commerce Studies),Vol.5,No.2,pp.133-150,2007
    10. Fan-Chen Tseng and Kuo-Sheng Fu, “Efficiently Mining Maximal Frequent Itemsets by Item Grouping and 3-Dimensional Indexing”, Electronic Commerce Studies (Download paper at the bottom of this webpage),Vol.4,No.1,pp.37-56,2006
    11. Ching-I Teng, Fan-Chen Tseng, and D. M. Chiang, “Customer-capturing strategies: The way to replace existing technology characterized by network effects”, Technovation,Vol.26,No.12,pp.1384-1389,2006
    12. Fan-Chen Tseng, Ching-Chi Hsu, and Kuo-Sheng Fu, “The Frequent Pattern List: Another Framework for Mining Frequent Patterns”, International Journal of Electronic Business Management (IJEBM) (Download paper at the bottom of this webpage),Vol.3,No.2,pp.104-115,2005
    13. Fan-Chen Tseng, Ching-Chi Hsu, and Kuo-Sheng Fu, “Efficiently Mining Frequent Closed Itemsets by Eliminating Data Redundancies”, Electronic Commerce Studies (Download paper at the bottom of this webpage),Vol.3,No.1,pp.39-56,2005
    14. Fan-Chen Tseng and Ching-Chi Hsu, “Generating Frequent Patterns with the Frequent Pattern List”, Lecture Notes in Artificial Intelligence, LNAI (Download paper at the bottom of this webpage),Vol.2035,pp.376-386,2001
會議論文:
    1. Tseng, F.-C. (曾繁鎮), Zeng, C.-F., & Chen, Y.-S., “Understanding multiple adoption in c2c platforms in China.”, International Conference on Electronic Business (ICEB 2012),.China ,.Xi’an 西安,2012
    2. Fan-Chen Tseng, “Network Effects and Multiple Adoption: Two Fundamental Factors in the Competition of E-Commerce”, in Proc. The 4th IEEE International Conference on Management of Innovation and Technology (ICMIT 2008),pp.498-502,.Thailand,.Bangkok,2008
    3. Fan-Chen Tseng, “Mining Frequent Closed Itemsets in Large Databases by Hierarchical Partitioning”, 2007 International Conference on Machine Learning and Cybernetics (ICMLC 2007) (Download paper at the bottom of this webpage),pp.1832-1837,.China,.Hong-Kong,2007
    4. Fan-Chen Tseng, Chih-Chin Yang, and Shih-Hsien Huang, “Can A Winner Take All? Evidence From Online Auctions in Taiwan”, International Conference on Business and Information (BAI 2007),.Japan,.Tokyo,2007
    5. Fan-Chen Tseng, “Incremental Mining and Re-mining of Frequent Patterns without Storage of Intermediate Patterns”, IEEE International Conference on Industrial Engineering and Engineering Management (IEEM 2007),pp.538-542,.Singapore,2007
    6. Fan-Chen Tseng and Shin-Jia Chen, “Business Models of Electronic Commerce: Categories and Critical Issues”, Taiwan Conference on Business and Information (台灣商管與資訊研討會 TBI 2005),.Taiwan,.Taipei,2005
    7. Fan-Chen Tseng, Ching-Chi Hsu, and Kuo-Sheng Fu, “Hierarchical Partitioning for Data Mining in Large Databases”, IS/IT in Asia-Pacific 2nd International Conference (AIS SIG ISAP 2005) (Download paper at the bottom of this webpage),pp.196-206,.USA,.Vegas,2005
    8. 曾繁鎭、田金洋, “由消費者行為分析台灣兩大拍賣網站之競爭”, 2007年中華商管科技學會年會暨學術研討會,
 E-mail tfckn01@mail.knu.edu.tw
 教   研   室 N408-1 分機:6028
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